Only the best. Enjoy sumptuous comfort and superb support with our Best pillow collection. Offering a plush fill of hypoallergenic, 600-fill power white European down enveloped in a silky-smooth, 245-thread count cotton cover. Each pillow is customized support for your head, neck, shoulders, and back ensuring a wonderful night's rest and are assembled in La Crosse, WI of fine imported materials. A rigorous 6-step quality process ensures our fill is hypoallergenic-exceeding government regulations for cleanliness. Firm pillow for side sleepers: The firm support cradles the head, neck, and shoulders, providing an even sleeping surface to help keep the body in a horizontal line. Exclusively by The Company Store.